Making it as a successful YouTuber isn’t something that gets thrown at you on a platter of gold. With a lot of people trying to make a living on the second most popular search engine, you bet there’s going to be stiff competition between digital marketers and even ordinary individuals alike who are trying to create awareness for their brand.
Knowing the right videos to post and the right time to do this are among the tips which should be considered when trying to achieve a successful feat on YouTube. We’ve put together a comprehensive list of some of the tips that are going to be helpful for making a successful YouTube channel that will grow in no time. Let’s get started!
1. Do it with the right motive
The very first tip we’d love to share and have always seen most of the other people do the same is that as a YouTuber, you need to start a YouTube channel in the first place because you want to make good content and be creative. If your only goal is to make money, then you’re just going to end up putting out content that isn’t good. This is a common mistake we see a lot of YouTubers make and then run into a ditch.
Managing a YouTube channel is a huge commitment, so if you’re just in it for the numbers or the fame you’re probably going to end up quitting at some point. To be honest with you, the money isn’t going to come for the longest time and although sometimes some people get fortunate and make a lot of cash after just starting out their channel, this isn’t the right motivation in the long-run. Be really passionate about what you do and do it because you enjoy it and not for the numbers alone.
2. Make your account look professional
No one wants to watch a video that looks like it was put together by a 2nd grader. Make sure you have an intro, an outro, a profile picture and a channel banner. We can’t stress enough that all of these things are important for you to have right from the start cos without them, your channel won’t look professional.
Camera quality also affects the look of your videos and ultimately your channel. While we usually advice YouTubers to invest in good quality DSLR cameras, if you’re on a low budget you could start with your iPhone camera. You can definitely make videos and edit them on your phone when you’re just starting and then save enough money as you earn to buy yourself a good camera.
3. Get it right with your SEO
Among the most important tips to know in order to be successful on YouTube is to post searchable contents. If you’re not posting the most entertaining (sharable) or the most searched for videos, then you’re going to have a really hard time gaining viewers let alone subscribers. To get this right you can make use of good optimizing tools like YouTube’s Keyword tool.
Examples of popular videos you can make include routine videos, haul videos (birthday hauls and Christmas hauls), tutorials or how to’s and even videos that talk about how much money you earn on YouTube. These videos are going to do well and get you a lot of subscribers because they are frequently searched for.
4. Check out other competitors
Like it or not, there are other content makers out there that are making over 3k subs every week within the same niche as yours. The good thing about this is that you can learn from them by observing their strategies and implementing the ones that will benefit your channel. This doesn’t mean that you should copy their content because you could get sued for plagiarism.
As a matter of fact, this is even a good way to check out for contents that are popularly searched for and see how you can also make them. This is also an opportunity for you to notice some drawbacks in their own channel and correct that when making your own videos.
5. Create viral content
This is best for drawing in new subscribers and getting more views. This entails making videos that are related to current events, pop cultures and upcoming holidays such as Christmas. Imagine a new movie is going to be released soon, it would be a really good thing to make a kick-ass video about that movie. This is because a lot of people are excited about the movie and are also very much anxious to see it. So, you should make a video that they’ll like and share!
If you ask us, we’d recommend that you need to take timing into proper consideration. Make sure that you aren’t either too late or too early to post a new video about a viral topic because then, you’d not get a great number of viewers. For holidays and movies, it’s best to upload new videos in advance if you want to take advantage and ride the wave of popularity of these things.
6. Upload new content on a regular basis
This is so important if you don’t want to lose your hard-earned subscribers. If you’re a very busy person, make a schedule to post videos on your channel only on your free days. Make sure this is a good day for you and we recommend that you should at least make new videos fortnightly to get the best results. Your viewers are most likely going to get disinterested in your channel if you wait too long before your next video post.
The only reason why your subscribers ever noticed you in the first place was because of consistent content so if you’re not putting that out, you’re not going to get subscribers. In fact, YouTube has a way of monitoring your activity and your view count are going to get diminished if you take long breaks.
7. Stay yourself
The cool thing about being a YouTuber is to be able to relate with your audience just like you would in normal life. Don’t try to make videos that make you sound like you’re giving a long, boring speech, instead speak as you’d normally when talking to your friends.
Along the line, YouTube has a way of changing people and we’ve seen so many YouTubers drift from their initial personality or channel theme as soon as they become big. Don’t get caught up in caring too much about the numbers―whether subs or the money―because once you do this, it’s going to affect your channel growth.
8. Keep tabs on your YouTube Stats
Do you want to know how the top YouTubers always stay ahead of the pack? They know how to track their statistics and YouTube analytics well as this helps them measure their channel growth and enables them to earn more money. There’s no better way to do this than using a third-party tool such as an influencer.
A good YouTube influencer tool is necessary for tracking your progress on YouTube and manage your channel in a proper way. That’s where we come in! With NoxInfluencer, you can monitor your subscribers, estimated monthly earnings, and other YouTube analytics by using some of our features including Live Sub Count and YouTube Money Calculator. What’s more, we’ve got a Google Chrome extension called NoxInfluencer for YouTube which can be easily added to your browser for efficient monitoring of your YouTube channel.
Overall, it’s best to be patient as a YouTuber and remain focused. With the tips we’ve provided, you can rest assured that you’re set to becoming an all-time professional YouTuber that earns a lot of revenue. You’re going to see this as a great experience if you remain dedicated and just decide to have fun with it.