Infectious children’s song “Baby Shark” entered YouTube history as the most popular trend in the “Education” category.
Pinkfong’s original video “Baby Shark” has 2.3 billion views and is the most viewed, so-called educational video on YouTube. The top 10 videos “Baby Sharks” gain a total of nearly 5 billion views, which makes this memorable song the number one trend in the “Education” tag.
The original song “Baby Shark” is an old children’s melody, but in 2016 the Korean children’s entertainment company Pinkfong updated the song to make it a fun, fun melody that we know today. However, in 2018, the song gained popularity, spawning #BabySharkChallenge, which only kindled a fish fire. It was meme’d, and Pinkfong and others made various remixes of the original.
In early January, the Pinkfong version of the song even entered the Billboard Top 100 chart at number 32.
In addition to the successful YouTube videos, Pinkfong has various Baby Shark apps and a range of products on Amazon.